Same-store sales and customer traffic remain dampened

For the fourth consecutive month, restaurant operators reported a modest improvement in same-store sales, according to the National Restaurant Association’s monthly tracking survey. Twenty-seven percent of restaurant operators reported a same-store sales increase between July 2019 and July 2020, up from 20 percent who reported similarly in June.

Although limited-service operators reported a net increase in same-store sales in July, the vast majority of fullservice operators continued to report sales declines.

Restaurant operators: Want to know how your business compares to similar restaurants on a monthly basis? Find out by taking a few minutes to participate in the National Restaurant Association’s Restaurant Industry Tracking Survey. All survey respondents receive exclusive access to the detailed survey results each month, broken out by industry segment and type of ownership.

Restaurant operators also reported a modest improvement in customer traffic in July. Fifteen percent of restaurant operators reported an increase in customer traffic between July 2019 and July 2020, up from 6 percent who reported similarly in June.

Track more economic indicators and read more analysis and commentary from the Association's chief economist Bruce Grindy.