Restaurant operators reported mixed sales and traffic results in December

Although restaurant operators reported a net increase in same-store sales for the third consecutive month, results were dampened from recent months, according to the National Restaurant Association’s monthly tracking survey. Forty-four percent of restaurant operators reported a same-store sales increase between December 2018 and December 2019, down from 55 percent in October and 68 percent in November.

The quickservice segment set the pace, with nearly two-thirds of operators reporting higher same-store sales in December.

Restaurant operators: Want to know how your business compares to similar restaurants on a monthly basis? Find out by taking a few minutes to participate in the National Restaurant Association’s Restaurant Industry Tracking Survey. All survey respondents receive exclusive access to the detailed survey results each month, broken out by industry segment and type of ownership.

Restaurant operators also reported softer customer traffic levels in December. Thirty-four percent of restaurant operators reported an increase in customer traffic between December 2018 and December 2019, while 38 percent reported traffic decline.

Nearly six in 10 quickservice operators reported higher customer traffic in December.

Track more economic indicators and read more analysis and commentary from the Association's chief economist Bruce Grindy.