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Episode 84
July 10, 2023

Trends in On- and Off-Premises Beverage Alcohol

Guest Speakers:
Alcohol has always presented restaurant operators with a creative and high-margin opportunity to innovate and set themselves apart from the competition. A newly released Alcohol Trends report covers what’s selling, who’s buying, and how it’s purchased. It also includes nearly 30 on- and off-premises wine, beer and cocktail offers customers say they’d like to try.

Our conversation starts off with Mike Whatley, VP of State Affairs and Grassroots Advocacy as well as Michelle Korsmo President and CEO of the National Restaurant Association. They discuss the exciting release of this new report and some of the key findings in beverage alcohol trends today.

(01:57) - Alcohol to-go
(03:35) - Generational differences
(06:16) - Locally sourced beverages
(08:20) - Changes to state alcohol laws
(10:00) - TJ Oakley, EVP at Main Street Management on creating a wine club
(13:24) - Blanca Aldaco, Owner of Aldaco’s Mexican Cuisine on cocktails to-go
(17:51) - Marrying takeout and on-premise
(20:56) - Looking to the future
(24:18) - Wine dinners and tasting events

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Podcast episode production by Dante32.
This podcast is intended for general informational purposes, and nothing in this podcast shall be deemed to create or grant any rights to any third parties. The views expressed by the guest speakers in this podcast are solely those of the guest speakers and do not necessarily represent the opinions of the National Restaurant Association (Association) and its affiliates. The Association does not warrant or guarantee the accuracy or suitability of any information offered. Listeners are encouraged to do their own research and consider the applicability and suitability of the information provided for their own individual circumstances.
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