Articles
September 24, 2020

Add no-contact commerce options to your payment strategy

Accepting multiple payment methods creates a frictionless checkout experience for your customers, and that could help grow your business.

One-third of consumers have tried low-or no-contact payment methods as a result of the pandemic, and 25% say they’ll continue to use these new methods even after social distancing is behind us.

Here are some opportunities to consider so you can continue to connect with your customers wherever they are.

Telephone Orders

Offer convenience to your customers, and remain contact-free, by taking orders over the phone with your existing point of sale. Many point-of-sale solutions can process phone payments by having employees key in the cardholder’s account number, expiration date, security code and ZIP code. Additionally, tools such as Address Verification Service (AVS) and Card Verification Value (CVV2) codes can help minimize fraud when in-person payments are not possible. AVS, for example, works to verify that the address entered by the customer is associated with the cardholder’s credit card account

In the U.S. and many other countries today, signatures aren’t required on paper receipts. Cut down on physical interaction and pen sharing with customers by simply sending a digital receipt in these times of social distancing.

Virtual Terminal

You can set up a virtual terminal on a personal computer through a secure, hosted payment page in your browser. A virtual terminal offers much of the same functionality as your point-of-sale terminal but allows you to accept payments remotely, wherever you take your computer.

With a virtual terminal, you can easily and securely authorize, process and manage card transactions in real time. Through this technology, you can also retain payment details for one-off or regular future transactions.

Mobile Wallets

If youre already accepting online payments, you can enhance your customers’ experiences with online mobile wallet payments. In fact, many of todays consumers are comfortable with — and even prefer — using mobile wallet payments such as Apple Pay, Google Pay and Samsung Pay.

These types of payments offer a safe, secure and convenient way for your customers to pay online or via mobile. Through this transaction type, you can increase the number of completed transactions and eliminate abandoned shopping carts by allowing customers to check out seamlessly without having to re-enter payment, shipping or contact information once they’ve made an initial purchase.

Whichever no-contact commerce options you offer, accepting multiple payment methods creates a frictionless checkout experience for your customers. And that can help grow your business.

The National Restaurant Association and Heartland have teamed up to offer payments, payroll, point of sale, customer engagement and funding solutions to help manage and grow your restaurant. Learn more.