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Initiative Promotes Business Travel's Economic Impact

Video contest seeks restaurant workers’ stories about importance of business meetings

April 1, 2009 — A travel-industry initiative aims to help bolster the economy by promoting the importance of business meetings and events.

And it’s looking for one restaurant or hospitality employee to be its spokesperson.

The Meetings Mean Business initiative seeks personal stories about the impact of business travel on jobs and communities. Applicants for its Faces of Travel contest should submit a one-minute video on how their employers/communities benefit from travelers and what they do to make business travelers feel welcome in their communities.

The National Restaurant Association is encouraging restaurant operators and employees to apply. The Association is one of several travel-related organizations that has endorsed Meetings Mean Business, launched in March by the U.S. Travel Association.

The Association believes the campaign can help show that meetings and events drive business growth and create jobs. According to the U.S. Travel Association, meetings and events generate 1 million jobs and $27 billion in wages.

Winners of the Faces of Travel contest will be announced May 12 at a national rally in Washington, D.C. Destination marketing organizations, such as convention and visitors bureaus, also are organizing rallies in varies cities that day as part of National Travel and Tourism Week.

See the National Restauarant Association's position on travel and tourism .

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